Privacy policy


Privacy Policy | Kaala Dhanda

Last updated: October 12, 2026

1. Introduction

We at KAALA DHANDA operate this online store and website, including all related information, content, features, tools, products, and services (collectively, the “Services”), to provide you with a curated shopping experience.

Our store is powered by Shopify, which enables us to provide the Services.

This Privacy Policy explains how we collect, use, disclose, store, and otherwise process your personal information when you visit our website, create an account, browse our products, place an order, communicate with us, subscribe to marketing communications, or otherwise interact with our Services.

KAALA DHANDA is an individually operated business based in Delhi, India, and primarily serves customers in India. We aim to handle personal information responsibly and in accordance with applicable privacy and data protection laws, including the Digital Personal Data Protection Act, 2023 (DPDP Act).

Please read this Privacy Policy carefully. Where consent is required by applicable law, we will seek it through an appropriate method. Visiting or using our website does not, by itself, replace any consent that the law requires us to obtain.

If there is a conflict between our Terms of Service and this Privacy Policy concerning the collection, use, or disclosure of personal information, this Privacy Policy will govern that matter, subject to applicable law.

2. Personal Information We Collect

In this Privacy Policy, “personal information” means information that identifies you or can reasonably be linked to you, as defined under applicable law.

The personal information we collect depends on how you interact with our Services.

A. Information You Provide Directly

We may collect the following information when you create an account, place an order, contact us, or otherwise use our Services:

  • Contact information: Your name, email address, phone number, billing address, shipping address, and other contact details you provide.

  • Account information: Your account email address, username where applicable, authentication information, account preferences, and settings. We do not store your account password in readable form.

  • Order and transaction information: Products purchased, order details, transaction history, cancellations, size exchanges, store credit issuance, and related customer care records.

  • Payment information: Payment method, payment status, transaction reference numbers, and billing details. Payment card details are processed directly by authorized payment gateways. We do not store complete payment card numbers or CVVs on our servers.

  • Communications: Information you provide when contacting us by email, phone, WhatsApp, social media, or other customer support channels.

  • Marketing preferences: Your communication preferences, subscriptions, opt-outs, and consent records where applicable.

Please do not send passwords, complete payment card details, or other sensitive information through ordinary email or unsecured communication channels.

B. Information Collected Automatically

When you visit or use our Services, certain information may be collected automatically through Shopify and technologies used to operate our website:

  • Your IP address and general location information derived from it.

  • Browser type, device type, operating system, and network information.

  • Pages visited, products viewed, searches performed, and interactions with website features.

  • Shopping cart activity and checkout interactions.

  • Dates, times, and duration of visits.

  • Cookies and similar technologies used for essential website functions, security, analytics, preferences, and other enabled features.

We currently understand that our tracking setup primarily uses Shopify's built-in tools. The technologies actually operating on the website may change as Shopify updates its services or as we enable additional features. We will update this policy when material changes to our data practices require it.

C. Information Received From Third Parties

We may receive personal information from third parties where necessary to operate our Services, including:

  • Shopify and its relevant service providers.

  • Payment processors and financial service providers.

  • Shipping, delivery, and logistics partners.

  • Marketing communication providers, including email, SMS, and WhatsApp service providers, where used.

  • Other service providers or partners involved in fulfilling your requests, preventing fraud, or supporting our business.

3. How We Use Your Personal Information

A. Providing and Operating Our Services

We use personal information to:

  • Create and manage customer accounts.

  • Process orders, payments, cancellations, size exchanges, and store credit issuance.

  • Arrange shipping, delivery, and reverse logistics.

  • Send order confirmations, invoices, shipping tracking links, and other transactional communications.

  • Remember account preferences and relevant shopping activity.

  • Respond to customer enquiries and provide customer support.

  • Maintain, troubleshoot, and improve our website and shopping experience.

B. Marketing and Promotional Communications

Where permitted by applicable law and subject to any required consent, we may use your contact information to send promotional communications by:

  • Email

  • SMS or text message

  • WhatsApp

These communications may include product launches, new collections, offers, discounts, promotions, and other store updates.

You can opt out of promotional emails by using the unsubscribe link in the footer. You may opt out of promotional SMS or WhatsApp messages using the instructions provided in the message or by emailing us directly at customer.care@kaaladhanda.in.

Opting out of promotional communications will not prevent us from sending necessary transactional messages relating to your orders, shipping, account security, or exchanges.

C. Advertising and Product Recommendations

We may use information about your browsing activity, shopping preferences, or previous purchases to understand customer interests, recommend products, and support promotional activities where enabled and permitted by law.

D. Security and Fraud Prevention

We may use personal information to:

  • Verify transactions and account activity.

  • Detect and investigate suspected fraud or unauthorized access.

  • Protect our customers, website, and business operations.

  • Maintain the integrity and security of our Services.

E. Legal and Regulatory Compliance

We may process personal information where necessary to comply with applicable laws, respond to lawful requests from authorities, maintain statutory business records, resolve disputes, and protect legal rights.

4. Cookies and Similar Technologies

Our website uses cookies and similar technologies provided by Shopify to support essential website functions, remember preferences, maintain shopping cart functionality, improve website performance, and support other features enabled on our store.

You can manage cookies through your browser settings. Disabling certain essential cookies may affect the operation of the website, shopping cart, or checkout.

5. How We Share Your Personal Information

We do not sell, rent, or trade personal information. We disclose it only to the following categories of recipients where necessary:

  • Shopify: Hosts our store and processes information relating to your use of the store to provide platform services under its consumer privacy terms.

  • Service Providers: Logistics couriers, payment gateways, IT hosting, and customer communication services (Email/SMS/WhatsApp) strictly to execute business operations.

  • Legal Requirements: When reasonably necessary to comply with applicable law, court orders, or lawful government directives.

  • Business Transfers: In connection with any merger, restructuring, or asset transfer, subject to equivalent privacy safeguards.

6. International Data Transfers

Although our store primarily serves customers in India, Shopify and other cloud service providers may process, store, or access personal information in servers located outside India. Where such transfers occur, we ensure relevant contractual safeguards and statutory data protection compliance.

7. Children's Privacy

Our Services are intended for adults. In accordance with India's Digital Personal Data Protection Act, 2023, we do not knowingly collect personal data from individuals under 18 years of age without parental consent. If you believe an underage person has submitted information, contact us at customer.care@kaaladhanda.in to have the data removed.

8. Data Security & Retention

  • Security: We apply appropriate administrative and technical safeguards alongside Shopify’s PCI-DSS compliant infrastructure to protect your personal data from loss, unauthorized access, or misuse.

  • Retention: We retain personal data only for as long as needed to fulfill your orders, process exchanges, maintain active store credit records, and comply with statutory taxation and accounting laws.

9. Your Privacy Rights and Choices

Subject to applicable law, you may request:

  • Access & Review: A summary of personal data held about you.

  • Correction: Rectification of inaccurate or outdated contact information.

  • Erasure: Deletion of your personal details (except records required by law for tax/invoicing purposes).

  • Withdrawal of Consent: Revocation of consent for promotional alerts.

To submit a request, contact us at customer.care@kaaladhanda.in with your registered details and Order ID.

10. Contact Us & Grievance Desk

For any questions regarding this Privacy Policy or to exercise your rights, please reach out to:

  • Store / Brand Name: Fashion police store

  • Business Structure: Sole Proprietorship

  • Registered Address: Delhi, Delhi – 110032, India

  • Official Support & Grievance Email: customer.care@kaaladhanda.in

  • Operating Hours: Monday to Saturday, 10:00 AM – 7:00 PM IST